Electrical Paradise Pte Ltd was established in Singapore back in 1994. Over the years, it has become one of the largest importer and exporter of air-conditioners in the count

The company was founded by Mr. Tay Hang Cho with the intention of building business relationships with the top producers of air-conditioners worldwide. On its first year, Electrical Paradise was able to successfully hold off other competitors to gain distributor rights of Panasonic Japan to Vietnam and Cambodia.

As the distributor of Panasonic air-conditioners, Electrical Paradise was immediately able to gain a market share of about 31% in Vietnam and 51% in Cambodia through a series of promotions and exhibitions. In both markets, Panasonic air-conditioners have gained the top market share.

Due to the growth of the business, Electrical Paradise moved to its current location at 1 Eunos Ave 8a in order to accommodate the increasing demands of the business.